Facility managers and property managers use LinkedIn. It is a good place for companies that want commercial contracts.
In this article
Who to reach
Facility managers, property managers and procurement.
Owner profile
A clear profile with what you do and where.
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Useful posts
Maintenance tips and short case stories.
Personal outreach
Thoughtful messages, not copy-paste pitches.
Follow up offline
Move conversations to calls and site visits.
Common mistakes
Spammy messages, empty profiles and no follow-up.
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Frequently asked questions
Who should post on LinkedIn, the company or the owner?
Both help, but posts from the owner or sales lead usually get more reach and conversations than company pages.