Piano moving is a specialty niche with loyal referral sources and good margins.
In this article
Why a specialty works
Many general movers avoid pianos because of weight and risk. Owners look for specialists who know how to protect an expensive instrument.
Tuners and stores
They hear about every move first.
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Schools and churches
Recurring moves between rooms and buildings.
General movers
Offer to handle their piano jobs.
Equipment
Piano boards, straps and stair equipment.
Insurance
Cargo coverage that matches the value of pianos.
Photos
Show stairs, tight spaces and grand pianos.
Pricing
By piano type, stairs and distance.
Where to start
Call every piano tuner in your area and offer a referral thank-you for each booked move.
An example
A two-person crew built relationships with five tuners. Tuners became its main source of jobs.
Know your numbers
Track jobs by referral source and stairs count to price correctly.
Common mistakes
Underpricing stairs, weak insurance and no tuner relationships.
Know your numbers
Track jobs by piano type, stairs and referral source. Grand pianos and stairs change the price more than distance.
A message that works
"Hi Mark, we specialize in piano moves, including grands and stairs, fully insured. If any of your tuning clients are moving, we would be glad to help."
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Frequently asked questions
Who refers piano moving jobs?
Piano tuners, piano stores, music teachers, schools, churches and general movers who prefer not to handle pianos.