# Measuring response time

> Distinguish acknowledgment from actual commercial contact.

Official source: https://scavicompany.com/docs/response-time/

Updated: 2026-10-12

Published by: Scavi Company

Language: en-US

## What matters

An automatic confirmation and a human attempt to understand the inquiry are different events. Record them separately when present so the team can see when customers receive a meaningful response.

## Put it into practice

- Record inquiry arrival
- Identify the useful response event
- Review slow periods and channels

## An example in practice

A form receives an instant email at night. The business also records when someone follows up during the next staffed period.

## What to track

Compare response intervals by channel and time window.

## Related reading from our blog

- [Read the related article](https://scavicompany.com/blog/speed-to-lead/)
- [Explore the blog](https://scavicompany.com/blog/)

## Related guides

- [Lead ownership and assignment](https://scavicompany.com/docs/lead-ownership/index.md)
- [Lead qualification](https://scavicompany.com/docs/lead-qualification/index.md)
- [Useful CRM records](https://scavicompany.com/docs/crm-records/index.md)