# Planning a landing page

> Connect the message a visitor sees to a clear inquiry path.

Official source: https://scavicompany.com/docs/landing-page-plan/

Updated: 2026-10-12

Published by: Scavi Company

Language: en-US

## What matters

A landing page should identify the offer, fit and next step. The request it creates must reach someone who can act on it, with enough context to continue the conversation.

## Put it into practice

- Define one primary next step
- Explain the offer and service area
- Test how inquiries reach the team

## An example in practice

A visitor asks about a specific service through the page. The notification preserves that interest instead of delivering a generic message with no source context.

## What to track

Track page inquiries through first response.

## Related reading from our blog

- [Read the related article](https://scavicompany.com/blog/contractor-website-that-books-estimates/)
- [Explore the blog](https://scavicompany.com/blog/)

## Related guides

- [Accounts and data ownership](https://scavicompany.com/docs/accounts-and-data-ownership/index.md)
- [Preparing a measurable launch](https://scavicompany.com/docs/launch-preparation/index.md)
- [Working with Scavi](https://scavicompany.com/docs/working-with-scavi/index.md)