# Follow-up sequences

> Maintain continuity after the first conversation or proposal.

Official source: https://scavicompany.com/docs/follow-up-sequences/

Updated: 2026-10-12

Published by: Scavi Company

Language: en-US

## What matters

A sequence needs a reason for each action and rules for changing or stopping it. New questions, purchase decisions and contact preferences should alter the next message rather than being ignored by a fixed routine.

## Put it into practice

- Define the purpose of each follow-up
- Record customer responses
- Set change and stop conditions

## An example in practice

The customer asks for a revised scope. The next follow-up addresses the new proposal rather than asking whether they read the previous version.

## What to track

Track completed follow-ups and useful responses.

## Related reading from our blog

- [Read the related article](https://scavicompany.com/blog/sales-follow-up-sequence/)
- [Explore the blog](https://scavicompany.com/blog/)

## Related guides

- [Following up on a quote](https://scavicompany.com/docs/quote-follow-up/index.md)
- [Automation and human handoff](https://scavicompany.com/docs/automation-and-human-handoff/index.md)
- [Sales-to-delivery handoff](https://scavicompany.com/docs/sales-to-delivery-handoff/index.md)